Malini Basu

Cricket Sports | LA28 | Cricket

Cricket’s American Breakthrough: Why the Next Billion-Dollar Sports Market May Be in the U.S.

For years, skeptics said cricket would never take off in America. Today, that prediction looks wildly outdated. With the 2028 Los Angeles Olympics officially including cricket and major investors betting

Read More
Cricket Sports | LA28 | Cricket

Inside the Sixty-Strike Revolution: How Fast Formats Are Winning a New Generation of Fans

Every generation reinvents sport. For baseball, it was night games. For basketball, the shot clock. For cricket, it’s the Sixty-Strike format—a condensed, high-adrenaline version that delivers global entertainment in under two

Read More
Cricket Sports | LA28 | Cricket

How Cricket Is Powering Youth Development and Global Inclusion

In a Dallas gym filled with laughter and colorful jerseys, 10-year-olds are learning to play cricket—and, without realizing it, learning life skills that transcend sport. The National Cricket League’s Youth Program,

Read More